The roster.

Wellness coaching grounded in hybrid training.

Adrianna Letros

Primal nutrition and ancestral health made practical.

Alex Bolivar

Strength coach and emerging female performance voice.

Bailey Boldt

Ironman and Hyrox athlete. Endurance under the NYC lens.

Berlin Smallwood

Elite CrossFit and Hyrox athlete. Top-tier competitive resume.

Brittany Weiss

Authentic UGC storytelling built for brand performance.

Caleb Ulffers

Athletic lifestyle content with Miami discipline.

Cameron Montanarella

Movement-first wellness. Active lifestyle authenticity.

Charlene Tierney

Motherhood and hybrid athleticism. One of the UK’s leading voices.

Charlotte Lamb

Travel and wellness from the road. Storytelling through movement.

Declan Chapin

Physician-athlete. Medical rigor meets hybrid training.

Dr. Erika Tvedten

Physician endurance athlete. Medical credibility as brand signal.

Dr. Frank Crisci

Endurance and family. iFit headline trainer with cult following.

Hannah Eden

Hybrid endurance training around a full-time operator career.

Hunter Childress

Hyrox Elite 15 competitor and firefighter. Discipline personified.

Jack Driscoll

Former NFL lineman turned builder. Craftsmanship-led storytelling.

John Malecki

Beauty and wellness through a disciplined lifestyle lens.

Julia Tychoniewicz

Physique and strength development. Emerging performance voice.

Kallai Bunya

Hybrid athlete and performance coach. HYROX competitor with structure-first programming.

Kendall Gregory

Urban performance and mobility. NYC’s mobility authority.

Korey Rowe

Pilates-led lifestyle. Movement and taste in equal measure.

Krsna Garr

Hybrid endurance athlete documenting the process. Record-setting efforts grounded in family, faith, and consistency.

Kyle Cokinos

Athlete-first lifestyle content from the West Coast.

Matthew Bickel

Actor-athlete-operator. Hollywood discipline meets physical culture.

Matthew Postlethwaite

Female strength training with a strong NYC community base.

Meghan Hayden

Founding operator. The standard the ecosystem is built around.

Nick Walker

Strength and conditioning built for the serious gym-goer.

Nyme Manns

California wellness lifestyle. Rising coastal voice.

Reagan Davis

Brand-fluent UGC creator with multi-platform range.

Scotty Scheller

Endurance CrossFit athlete with a strong performance story.

Sydney Smith

Founder-creator operating in the wellness space.

Tayla Cannon